France - Twinned Regions 2025 - Northern Ireland (The Mournes, Down and Armagh)

Information

The Mournes, Down and Armagh are France’s twinned regions. We invite you to share your authentic, and uplifting stories of things to see and do in these parts on the island of Ireland. This could include accommodation providers, flights, campsites, historical centers, or activities across these regions.

Package includes:

• Organic Post on Social Media: A social media post to our 253k+ Facebook fans or an Instagram post to our 81K+ followers (depending on asset suitability), as well as an Instagram story. These will be a ‘tell us your story’ post, not offer based. This is to enhance first-hand experiences in France’s twinned regions.
• Ezine Story: Two opportunities available to feature your product/offer in a dedicated “Mournes Down and Armagh” Ezine scheduled in August 2025. These will be sent out to our 184k+ active French database who are actively interested in visiting the Island of Ireland, to encourage visits to these twinned regions. 

General conditions:

-          All materials provided are subject to editorial control. Material provided must be of high standard, a quirky story, eye-catching images which must appeal to the French audience. This will encourage follow-through with a high engagement rate with your content and increased clicks and traffic on your website. 

-          Suitable for partners who fit our strategy and wish to promote seasonality, regionality and drive visitors to the island of Ireland, in particular our twinned regions for this package.