Information
This 2024 partnership program will offer exposure, via a dynamic digital marketing campaign, to put your travel packages in front of as many prospective travellers who are in the active planning and booking mode, and by re-targeting those who have expressed an interest in travelling to Ireland. Our goal is to expose potential travellers to compelling, relevant, and experiential offers that are both easy to purchase and offer value for money.
2024 Program highlights include the following:
Gold Level – 2 slots per burst available
• Digital Marketing Paid Activity runs in two bursts (in Q1 + Q4)
• Increased re-targeting activity including programmatic
• Including all organic activities (see Bronze level)
Silver – 4 slots per burst available
• Digital Marketing Paid Activity runs in two bursts (in Q1 + Q4)
• Increased re-targeting activity including programmatic
• Including all organic activities (see Bronze level)
Bronze – 6 slots available
• All year around
• Email marketing - exposure to 3rd party travel subscriber databases and to the Tourism Ireland warm database
• Social media marketing – organic & sponsored Facebook and Instagram posts
• Ireland.com website - Offers page
• Publicity/ Communications activity
For more information see: ANZ Partnership Program Flyer
* Tourism Ireland reserves the right to allocate the slots after assessing the partner.
- Opportunity Type
- B2C
- Activity category
- Partnership Programmes
- Activity
- Paid Partnership Programmes
- Destination programme
- Island of Ireland
- Sign up by
- 31/03/2024