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Co-Operative Partnerships

Get involved in Co-Operative marketing campaigns across our markets, providing you with a platform to sell your product directly to consumers. Co-operative  marketing is  marketing  activity  involving  Tourism Ireland  and  one  or more  partner  stakeholder,  where  we  finance,  plan,  run  and  evaluate  a  campaign together, to reach dual or complementary goals. 

Great Britain - OTA Co-operative Campaign 2025
Great Britain Partnership Programmes From: 10/12/2024; To: 31/12/2025 To be agreed depending on campaign
Tourism Ireland Great Britain team invites island of Ireland industry partners to participate in OTA partnerships with featured offers
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Great Britain - Airline Co-Operative Campaigns 2025
Great Britain Partnership Programmes From: 10/12/2024; To: 31/12/2025 €20,000 * combined carrier and Tourism Ireland contribution (inclusive of VAT)
Air Carrier co-operative campaigns in Great Britain throughout 2025
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Great Britain - Ferry Co-Operative Campaigns 2025
Great Britain Partnership Programmes From: 10/12/2024; To: 31/12/2025 €20,000 * combined ferry and Tourism Ireland contribution (inclusive of VAT)
Ferry carrier co-operative campaigns in Great Britain throughout 2025
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Great Britain - Island of Ireland Co-Operative Campaigns 2025
Great Britain Partnership Programmes From: 10/12/2024; To: 31/12/2025 €5000
Island of Ireland Co-Operative campaigns within Great Britain
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GB - Travelzoo Dublin Campaign
Great Britain Advertising and Marketing From: 27/09/2024; To: 06/12/2024 free
Tourism Ireland in Great Britain (GB) is partnering with Travelzoo to promote short stays to Dublin in Q3/4 2024. If you’re interested in your property being featured in this promotion, please contact Sebastian Staszewski, sstaszewski@travelzoo.com, for further information.
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GB Travelzoo Northern Ireland Campaign
Great Britain Advertising and Marketing From: 02/03/2024; To: 31/03/2024 Free
Tourism Ireland in Great Britain (GB) is partnering with Travelzoo to promote holidays to Northern Ireland. If you’re interested in your tourism business being featured in this promotion please contact Travelzoo for further information.
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GB- Air Co-Operative Campaigns 2024
Great Britain Advertising and Marketing From: 14/12/2023; To: 31/12/2024 Opened for registration €20,000 * combined carrier and TI contribution
Air Carrier co-op campaigns in Great Britain
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GB- Sea Co-Operative Campaigns 2024
Great Britain Advertising and Marketing From: 14/12/2023; To: 31/12/2024 Opened for registration €20,000 * combined sea carrier and TI contribution
Sea Carrier co-op campaigns in Great Britain
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GB- Island of Ireland Co-Operative Campaigns 2024
Great Britain Advertising and Marketing From: 15/12/2023; To: 31/12/2024 Opened for registration Min joint spend of €5,000 TBC
Island of Ireland Co-Operative campaigns within Great Britain
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Nordic - Industry Co-Op 2025
Nordics Advertising and Marketing From: 19/12/2023; To: 30/12/2025 Opened for registration minimum €1000
We match your planned media spend 50:50 across digital channels in the Nordics to give your campaign an extra push.
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BeNe - Tour Operator Co-op Campaigns 2025
Belgium and The Netherlands Partnership Programmes From: 01/01/2025; To: 31/12/2025 Opened for registration From €2,000
Co-op marketing opportunity for your tourism business with travel trade in Belgium and/or the Netherlands.
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BeNe - Supplier Co-op Campaigns 2025
Belgium and The Netherlands Partnership Programmes From: 01/01/2025; To: 31/12/2025 Opened for registration From €1,000
Co-operative campaign opportunity for island of Ireland industry partners.
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GB Holiday Pirates Winter in Dublin campaign
Great Britain Advertising and Marketing From: 01/12/2022; To: 06/01/2023 Free
Tourism Ireland (GB) and Holiday Pirates are partnering for a Winter in Dublin campaign, targeting Holiday Pirates’ GB audience with great holiday inspiration and deals to book a winter city break to Dublin, highlighting events such as New Year’s Festival and Temple Bar Tradfest.
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