Sehr gut! German travel agents fall for Cork and Kerry
A group of travel agents, representing 14 different travel agencies across Germany, is visiting Ireland this week – exploring some of the many things to see and do in the South West. They were invited here by Tourism Ireland, in conjunction with Fáilte Ireland and the German tourism foundation Willy Scharnow-Stiftung.
The aim of the travel agents’ visit is to familiarise them with Ireland and our superb tourism offering, so that when they return home, they will be better informed and more enthusiastic than ever about Ireland, when advising their clients about planning and booking their holidays here.
The action-packed itinerary included a boat trip on the lakes of Killarney, a jaunting car tour through the Gap of Dunloe and a visit to Killarney Brewing & Distilling Co. The group enjoyed guided tours of Cork City Gaol, Titanic Experience Cobh and Cobh Heritage Centre, as well as a walking tour of Cork city.
Nadine Lehmann, Tourism Ireland’s Manager Germany, said: “Tourism Ireland was delighted to invite this group of German travel agents to visit Cork and Kerry, to experience at first-hand the wealth of things to see and do here for German holidaymakers. Seeing is believing – and our aim is that when they return home, they will be even more enthusiastic about the destination, helping to secure a greater share of their business for Ireland in 2024 and beyond.”
German travel agents at the English Market, with Denise Quinn, Tourism Ireland (second right); and tour guide Noel from Cork City Ramble (front).
- Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
- 2023 was the first full year of trading for tourism after the pandemic. By year end, the combined revenue estimate for the island of Ireland from overseas tourism was €6.4 billion, which was ahead of 2019 levels.
- Tourism Ireland’s international website is www.ireland.com, with 21 market sites available in 18 different countries, as well as one international site, in seven language versions around the world.