Toolkits

Here you'll find many helpful resources, such as campaign toolkits, images and videos, buyer guides and brochures to promote the Ireland and Northern Ireland to your clients.

Tourism Ireland’s global campaigns are promoting travel to the island of Ireland around the world.. Tourism Ireland create campaign related toolkits such as Fill Your Heart with Ireland, St. Patrick’s Day, Home of Halloween, and Christmas.

Please see below to access our latest toolkits.

St Patrick's Day Toolkit We have prepared a toolkit of digital content that you can incorporate into your own marketing for Ireland and St Patrick’s Day. You’ll find videos, stunning imagery, inspiring spring itineraries and tasty recipes you can download and use in ezines and on your own social channels or in presentations.

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Fill Your Heart with Ireland Toolkit The ‘Fill your heart with Ireland’ campaign is all about celebrating the different ways in which the island of Ireland fills the hearts of our visitors and of locals – and inviting potential holidaymakers to come and experience those for themselves. It’s an advocacy-led campaign –with the advocates, or personalities starring in the ads, sharing the things about Ireland which fill their hearts and dialling up what differentiates Ireland from other destinations. The ads shine a light on Ireland’s characters, character and culture, through engaging personal anecdotes told by those who love it best – its stars, local characters and visitors.

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